From a website link to a live campaign on Google, Facebook & Instagram.
Six steps. Four run themselves. You approve the two that matter — what launches, and what changes after — and every recommendation shows its reasoning before you decide, not after.
What actually happens, from minute zero to ongoing.
Connect your accounts
Link Google Ads and Meta Ads — or start fresh if you're new to ads. Nothing changes yet.
3 data sources read in under 60 seconds
+–How this actually works
Standard OAuth login for Google and Meta — the same screen you'd use to connect any reporting tool, not a password. For the first few minutes Zephra only reads: your account structure, up to 12 months of historic performance where available, and your website if you give it a URL.
Zephra builds your campaign — landing page included
Creative, headlines, keywords, negative keywords, audiences, bidding and a matching landing page — built together from a brief about your business, not a generic template.
6 assets from one brief, in under 5 minutes
The landing page, specifically
+–How this actually works
Audience targeting based on your product and any past performance; ad copy and headlines as multiple variants; image and video creative; keyword lists with negative keywords already seeded; a budget starting point sized to your data; a landing page built to match the ad — hosted by Zephra, no separate builder.
You review and approve
See exactly what Zephra wants to run and why, in plain English, with the reasoning behind each recommendation shown. Edit anything. Nothing launches until you say go.
0 changes go live without your click
+–How this actually works
Every account starts in full review — nothing is pre-approved. Approve the whole thing, edit any piece, or reject and ask for another version. You turn on automatic execution later, action type by action type, for the specific low-risk calls you're comfortable with — and can turn any of them back off just as easily.
It launches on Google, Facebook & Instagram
Your campaign goes live across the channels you approved, with server-side tracking connected from day one.
Live on 3 channels inside 10 minutes of approval
+–How this actually works
Zephra creates the campaigns directly in your Google Ads and Meta Ads accounts through each platform's official API. Server-side tracking is wired in at launch, so reported results include conversions iOS privacy settings or ad-blockers would otherwise hide.
24/7 optimisation, backed by a standing account audit
Zephra reads live performance daily, cuts wasted spend, and refreshes fatigued creative — guided by your own data. Every change still waits for your approval.
Frequency ↑ + CTR ↓ flagged same-day, not monthly
What's automatic vs. what's capped
+–How this actually works
The audit compares click volume to conversion rate account-wide — it's what tells you whether a weak result is the ad, the audience, or the landing page, by name. Daily on top of that: negative-keyword recommendations for search terms draining budget; fatigue detection (rising frequency, falling CTR) before performance visibly drops; budget shifted toward converting campaigns.
Plain-English reporting
No dashboards to decode. Zephra tells you what happened, what changed, and what it did next — in a sentence, not a spreadsheet.
One sentence, not a spreadsheet
+–How this actually works
A short written summary of what happened and what's queued for your decision — daily if something needs attention soon, weekly otherwise. There's a real unified dashboard underneath this (Google + Meta, on comparable terms) and you're welcome to look any time — you just never have to.
One account graph. Eight capabilities. One approval.
Every "AI-powered" tool claims to be integrated. Here's the actual path a recommendation takes, start to finish.
Google, Meta, GA4 & your site — one graph
What it's doing with that graph
One graph, eight capabilities, three reasoning steps, one approval — not eight separate tools passing a spreadsheet between them.
About how it works.
Most customers have a first campaign ready for review in their first session — usually 10–15 minutes from a website link to a launch-ready campaign.
See exactly what Zephra would do for your business.
Sign up free in 2 minutes — no card. Already running ads? Get an audit of where money's leaking. New to ads? Watch Zephra build your first campaign. You only pay when you go live.
No credit card · Free until you launch · Cancel anytime
Prefer to talk it through? Book a free 30-minute consultation →