AI recommends. You approve. It executes.
Zephra builds, launches and optimizes your Google & Meta ad campaigns — targeting, creative, budget and landing pages included. Nothing is a black box: here's exactly how a change reaches your account, step by step.
Reads your ad accounts
Pulls your Google & Meta account structure and performance — and, if you give it a URL, your website — to understand your product and audience.
Recommends a specific change
Not a vague suggestion — an exact campaign, ad, or budget change, with the reasoning shown in plain English.
You review & approve
Edit anything, reject anything. Nothing touches your live account until you say go.
Executes — logged & reversible
The change goes live through Google's or Meta's official API. Every action is logged; undoing one is a click.
One system, three jobs, running together.
Plan & Build
Targeting, creative, keywords and a matching landing page — from one brief, in one session.
Optimize & Protect
Daily anomaly detection, budget shifts and spend guardrails — with your approval gating anything above a low-risk threshold.
Track & Report
Unified Google + Meta reporting, server-side tracking, and plain-English weekly summaries.
One system, every channel your customers are on.
Connect once — Zephra reads and acts across all of them together, not as separate, disconnected tools.
Works with your existing ad accounts · Connect in one click · No migration
Eight capabilities. One number each that proves it.
Builds a full Google & Meta campaign from one brief
Generates targeting, ad copy, creative and a matching landing page together — so nothing has to be stitched together from separate tools.
10–15 min from a website link to a review-ready campaign
Matches a distinct message angle to each audience segment
Builds cold-interest, lookalike and retargeting segments, then pairs each with its own message angle — so a first-time visitor and an abandoned-cart visitor see different copy for the same offer, not one generic ad blasted at everyone.
A distinct angle per segment, not one ad for every audience
Builds keyword lists around real buyer intent, then prunes them daily
Keyword lists are built by match type around real buyer intent, then Zephra continuously mines your search-term report to add negative keywords — cutting wasted spend on irrelevant clicks automatically, not once a quarter.
Negative keywords added continuously, not on a quarterly audit
Generates headlines, images and video — brand-matched
Pulls your logo, colors and product details from your website, then generates fresh variations from whatever's already converting — one click, not a design brief.
2× creative volume, generated from your best performer
Builds every page — and audits whether it's the real problem
No separate landing-page tool — every ad gets its own conversion-optimised page. A standing landing-page audit compares click volume to conversion rate and flags the page, not the ad, when that's where performance is actually leaking — or just ask Zephra AI "is my landing page the problem?" and get the audit's answer in the same chat.
Diagnosed against click-through rate, not guessed at
Finds what's broken and forecasts what fixing it is worth
Flags anomalies same-day, moves budget toward what's converting daily, and shows the expected impact of a change before you approve it.
Same-day anomaly detection, not a monthly report
Counts the conversions your pixel is currently missing
Server-side tracking reports conversions directly from your server, catching what ad-blockers and iOS privacy settings hide from browser-only pixels.
20–40% more conversions counted than pixel-only tracking
Ask your account a question, get a straight answer or a fix
Ask why CPA jumped or which campaigns to cut, in plain English — grounded in your real data, not a script — and approve a fix in the same chat.
One conversation, both platforms, full account context
The line between automation and your judgement, drawn explicitly.
Zephra handles
- Reading account & performance data daily
- Drafting creative, copy and landing pages
- Monitoring for anomalies and fatigue
Zephra recommends
- Budget shifts across campaigns and platforms
- Negative keywords and audience refinements
- Creative refreshes when performance dips
You decide
- What launches, and when
- Which action types run automatically
- The final word on every significant change
Autonomy is set action by action, not once for the whole account — see the full autonomy spectrum and the Trust & Safety specifics.
All eight, in one place — jump to any of them.
About how it works, day to day.
It reads performance daily, flags anything unusual same-day, drafts the fixes (budget shifts, negative keywords, creative refreshes) and queues them for your approval — or executes automatically for the narrow, low-risk types you've opted into. You get a plain-English summary, not a dashboard to interpret yourself.
See exactly what Zephra would do for your business.
Sign up free in 2 minutes — no card. Already running ads? Get an audit of where money's leaking. New to ads? Watch Zephra build your first campaign. You only pay when you go live.
No credit card · Free until you launch · Cancel anytime
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