Landing Pages

The click is only half the funnel.

Zephra builds landing pages matched to every ad it creates and flags when the page itself, not the ad, is the reason conversions are underperforming. For Google Ads, use your own domain or exported HTML so the display URL and final URL domains match.

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A page built for your business, not a template.

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Conv. rate
Homepage
Matched

Built to match the ad, not a generic homepage

Every ad gets its own conversion-optimised landing page, matched to the exact message that earned the click.

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A generic homepage redirect dilutes intent — the message someone clicked on should be the same message they land on. This is one of the most common, fixable causes of a good ad converting worse than it should.

Publish
Same session

Publish fast; use your domain for Google

Build and save a campaign-specific page in Zephra, then publish where the ad platform expects it. For Google Ads, that means the advertiser domain.

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The page stays part of the same campaign build. When it is used in Google Ads, export or host it on the customer's own domain so Google sees matching display and final URL domains.

Tracking
Pixel-only
Connected

Tracking connected automatically

Server-side tracking is wired in from the moment the page publishes — not a separate setup step you can forget.

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Because the landing page is built in the same system as the campaign, conversion tracking doesn't need a separate integration — it's connected the same way as everything else Zephra launches.

DiagnosisAd: healthy CTRPage: low conv.

Diagnoses the page, not just the ad

A healthy click-through rate with a poor conversion rate, once traffic is meaningful, gets flagged as a landing-page issue specifically.

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It's easy to blame the ad or the audience when a landing page is actually the weak link. Zephra's account audit compares click volume to conversion rate and calls out the landing page by name when that's where the real problem lives.

On the pageYour brand"Powered by Zephra"

Brand-first, domain-aware publishingnew

Your logo, colors, and copy stay front and center. Google Ads traffic should land on a URL under your business domain.

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Current hosted pages use Zephra's configured landing-page origin. Customer CNAME mapping is not shipped today, so Google Ads launches should use an exported page or customer-owned URL.

Export
.html ready

Download the HTML for Google-safe hostingnew

Export the finished page as clean HTML and host it on the advertiser domain before sending Google Ads traffic to it.

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Build and test the page in Zephra, then download it and upload it under the same domain shown in the ad. That avoids a display-domain/final-domain mismatch.

Editable
Text
Layout

Every element is editablenew

Headlines, images, colors, buttons, layout — click and change anything, not just the copy.

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Nothing is locked. If a generated page gets you 90% there, the remaining 10% is a direct edit, not a regeneration request or a ticket to support.

Lead magnetcreate a lead magnet for this campaign"5-Point RFP Checklist" ready.

Generates a lead magnet, not just a pagenew

For industries where a free resource converts better than a form alone — especially B2B — Zephra can generate a matching guide, checklist or template.

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A B2B buyer is often more willing to trade an email for a genuinely useful checklist than to "book a demo" cold. Zephra can generate a lead magnet suited to your industry and offer, matched to the same campaign message as the ad and landing page.

Built in Zephra 60%
Bring your own 40%

Bring your own page, if you'd rather

Landing pages built elsewhere can still be tracked and measured through Zephra's conversion tracking — building in Zephra is the default, not a requirement.

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If you already have a page you like, connect it instead — you keep the diagnosis and tracking benefits without switching page builders.

Or just ask

Zephra AIis my landing page the problem?Yes — CTR's healthy, conversion rate isn't.

Ask Zephra AI to walk through the diagnosis in plain English, in the same conversation.

Questions, answered

About landing pages.

Yes — Zephra can build and publish landing pages tied to your campaigns. For Google Ads, use an advertiser-owned domain or exported page so the display URL domain matches the final URL domain.

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